Clairety ICO (RELY Token): Artificial Intelligence Social Media Rating Agency?

Clairety, found online at, aims to create an autonomous rating system for social media content. Find out how it works today in our review.

Clairety is a rating agency for social media content. The platform uses artificial intelligence to track the credibility of all 500,000,000 social media contributors in the world today, then reports that data to you with a browser module that embeds ratings directly within your social media content.

Picture scrolling through Twitter, for example, and seeing a controversial tweet about politics. That tweet is accompanied with a rating that gives you an overview of that person’s reputation. Today on Twitter, tweets from any account appear pretty much the same way. Under Clairety, you can get a better idea of which social media posts come from trusted sources – and which tweets come from known propagandists, low-quality news sources, and trolls.

A token sale for Clairety’s RELY tokens began on March 20, 2018.

Obviously, that’s an ambitious goal – so let’s take a closer look at how Clairety plans to accomplish that goal.

What Is Clairety And How Does It Work?

Clairety is based on a fully automated system. That system is completely unbiased and uses no human interactions.

Clairety will identify bots, spam, harassment, extreme speech, and other “low value” content posted online. Here’s how the company explains its system on its official website:

“We can separate facts from opinions, expertise from marketing, and the ‘real story’ from conspiracy theory. We let you know who is risky to believe, and who isn’t providing real economic value to social media consumers, publishers, advertisers, and those hoping to better understand social media and the marketplace of ideas.”

Clairety can be applied to all social media across industries. However, the developers want to specifically target the cryptocurrency space. Cryptocurrency has one of the most toxic social media communities on the internet today. Bitcoin (BTC) supporters trash “Bcash” supporters. Major industry figures are treated as heroes by some and scam artists by others. It’s hard to separate truth from fiction.

As the Clairety website explains, “the crypto space needs a credibility boost. We’re here to help provide it.”

Clairety will start by launching a crypto-specific dataset. That dataset will initially target low-volume specialty social media forums like Cointalk. That dataset, which was specifically designed for quantitative trading, can tell you who to believe and who to avoid on social media.

The ecosystem revolves around the use of ERC20 tokens called RELY.

Clairety Features and Benefits

Clairety aims to offer all of the following features and benefits to the world of social media:

Credibility: Clairety aims to make social media more credible by helping sort truthful sources from non-truthful sources, sorting sources who provide economic value from those who provide no value.

Real Economic Value: Social media is plagued by bots, automated accounts, trolls, and tweet farms that spam RTs and similar endorsements. Clairety claims its system clearly identifies these users, providing real economic value to both social media users and advertisers.

Truly Unbiased: Of course, the big problem with “ranking” quality on social media is that it opens the door for bias. Someone might get a low rating because they have a controversial political opinion, for example. Clairety claims this won’t be an issue on its platform because the platform uses AI that has no views or biases of its own. The system runs without human interaction. Social media users are ranked relative to other users based on the value they provide to a community.

Commercially Proven: Clairety’s automated algorithm was previously used to analyze financial markets. The company claims their system is commercially proven because the core logic has been used in financial markets where it read newswires for program trading systems.

Independent: Clairety claims they’ll never make content or sell content. The only goal of the platform is to tell users what is safe and reliable.

Support Crypto Traders: Clairety’s crypto trading dataset will tell you who to trust. Theoretically, this will allow genuine, high-quality cryptocurrency traders to rise to the top, while “pump and dumpers” and “shills” will sink to the bottom. This advances our community as a whole.

How Do RELY Tokens Work?

RELY tokens are solely a means of payment for Clairety’s service. They’re utility tokens that can be used to purchase products and services from Clairety. They do not confer voting rights or ownership in the platform.

You can purchase 100 Reliance tokens for the following products:

  • 1 year of CSMF Data Factors with unlimited usage (price set at 0.05 BTC) and one of the following two items:
  • 2 years of Premium Retail Service (price set at $96 USD)
  • 3 months of Small Business DaaS (price set at $100 USD)

Proceeds from the Clairety RELY token ICO will be used to develop the platform.

The RELY Token ICO

There’s a total supply of 34 million RELY tokens. Tokens will be sold at an initial exchange rate of $0.50 USD apiece. RELY tokens are ERC20 tokens on the Ethereum blockchain.

There’s a fixed token supply. RELY tokens are 100% pre-mined, and any unsold or unallocated tokens will be burned.

Clairety is seeking to raise a minimum of $2 million from its token sale and a maximum (hard cap) of $11 million.

The token sale began on March 20 with a private pre-sale. That pre-sale will continue for four weeks, then followed by a public sale in mid-April for four more weeks. The token sale period ends on May 14, 2018.

Who’s Behind Clairety?

Clairety is led by CEO and CTO Tom Costello, who started his career as a quantitative analyst and developer at JPMorgan. He eventually moved to hedge fund management, taking a research position at Moore Capital before managing money under Caxton Associates and Tudor Investments, where he was responsible for a $100 million quantitative trading strategy he designed himself. That strategy was based on a “news reading” system. The core logic of that news reading system is used in Clairety’s social media analysis system today.

The other listed member of the executive team is Randall Brown (CFO), who served as Head of Rates, Sales, and Trading for Mistubishi UFJ Securities, where he was responsible for all aspects of funding, risk management, and oversight of the bank’s US fixed income trading operations.

Clairety is based in New York City. The company was founded in 2017.

Clairety Conclusion

Clairety aims to provide “clairety” in the world of social media by assigning ratings and reputation scores to online accounts. These scores will not be calculated by humans, but instead by bots and AI. This AI will quantitatively analyze an individual’s social media presence to determine their value to the community. The end result is a social media where bots, trolls, and spammers are ranked low, while those who contribute genuine value are ranked high.

Clairety will initially focus on the cryptocurrency industry – an industry that sorely needs a cleanup of its social media presence. Clairety aims to promote genuine cryptocurrency traders while forcing shills, pump and dumpers, and other spammers to the bottom.

To learn more about Clairety and its ongoing token sale (which is scheduled to end on May 14), visit online today at

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