Curate (CUR8 Token): Decentralized Blockchain Fashion Discovery


CURATE is a style discovery decentralized app (DApp). The blockchain smart contract-enabled platform rewards users with digital tokens in the form of BTC, ETH, and its own CUR8 tokens in exchange for users curating fashion styles. Fashion brands and retailers have teamed up with CURATE to show off their latest styles, raise brand awareness, and increase their online sales.

In return, CURATE provides a trustless platform that allows users to provide feedback on a curated collection of fashion styles for the community to discover.

Simply put, fashion brands collaborate with CURATE, which passes on the rewards to the curators and discoverers. The platform is a decentralized Web 3.0 and Open Source.

How CURATE Works

CURATE is based on the Ethereum blockchain utilizing the ERC20 token system in the form of its utility token—the CUR8 token. The platform being a DApp implies that it’s decentralized and a distributed system of service is run and hosted by numerous systems worldwide. All information in the system is secured by cryptography. Users observe the following steps:

  • Content users such as brands or fashionistas upload fashion content to CURATE
  • Curator community engages and upvotes the provided fashion content
  • Content gains popularity and allows the discoverer community to discover it
  • CURATE rewards both original content user, curator, and discover users with BTC, ETH, or CUR8 tokens
  • CUR8 Token holders can use them to redeem discount codes, promo offers, and more on CURATE platform

Problems Identified

CURATE believes in the fact that there is no single point of call when it comes to where and how to get fashion inspiration and ideas.

In the scenario that one does find a platform that caters to fashion-related ideas, they might not be diversified in their ideas and thus taking away the uniqueness and diversity of ideas.

The internet has made the world a global village and as such, searching for whatever you need has become a lot easier compared to before. People looking for unique content, on the other hand, might find it harder to discover what they need since the internet can be fond of providing generic content.

Quality content may not be readily available because there is little to no form of inspiration to serve as a driving force. The designers love their work but the absence of some sort of reward or compensation is enough to deter them from doing their job the best way they can.

There is also the issue of platforms being plagued with deceptive feedbacks and far from objective reviews. Many of the platforms available today do not have any form of transparency and as such, cases can be discovered of people who do not have unique or genuine content yet they have many positive ratings, which in the end mislead the public.

CURATE Solutions

The CURATE decentralized fashion discovery platform offers a one-stop solution to people looking for fashion inspiration and ideas. CURATE platform provides a discovery avenue for both men’s and women’s luxury fashion, and as time goes on it will boast of the best, decentralized crypto-asset based fashion platforms worldwide.

The fact that they act as curators also means that we will have a huge library and collection of fashion trends from designers world over which, also means that people have different unique styles to pick from.

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