Esports Betting Platform Hero Has Over 260,000 Users
Hero, a new esports platform that is based on the Ethereum blockchain, has recently affirmed that it managed to get over 260,000 users since the launch of its program back in January 2019. How did the company manage to get this success? By decentralizing the nature of betting even more.
The main selling point of this product is that Hero ditches the old bookers and lets the community create its own betting hubs. Users can place wagers together with their friends instead of using bookmakers, considered an antiquated concept by the company.
Hero is focused on esports betting, so games such as Counter Strike, Dota 2 and League of Legends are the most popular ones there. There are, at the moment, over 5,000 contests happening and the monthly growth of the community is around 43%, a very high number.
This company was chosen as one of the winning startups from the 360 Lab accelerator this year and it shows, as it seems to be completely ready for success.
According to the team that develops for the company, the main idea is to create a platform in which users who are not very experienced with cryptos can easily bet and have a good time. The adoption of the blockchain may be rising now but trust and confidence in the technology are far from mainstream.
This means that the platform has to be attracting people who are still not hooked on the blockchain tech in order to grow fast. To do it, the user experience is created to be as seamless as possible and users are constantly being educated on how to participate in the community.
Hero affirms that the users are educated on how to keep their money always safe and avoid scammers, as well a being comfortable with using crypto wallets. The effort is a combination of making an intuitive design and having an open conversation with the community.
In order to make the product even more popular, the company has been focused on offering stuff that people can buy with HEROcoin, the official token of the company. People can use the token to buy skins for Counter Strike and Dota 2 and to get vouchers for Steam and Blizzard.
Esports Fantasy Set To Be the Next Big Update
Hero is not deciding to slow down now that its business is doing fine. After the initial success of the platform, the next goal is to start a live fantasy section on the blockchain. According to the team, people will be able to see the performance of the players in real-time and to get several new features.
This way, the goal of the company is to create a product that can be considered fun and thrilling and that will be more decentralized than traditional services of this type.
The company has also recently started a collaboration with Coinfinity in order to let clients buy HEROcoin from several different places. This way, clients will be able to quickly acquire the company’s assets even when they are outside of the internet.
Another important integration was with Dash, allowing the players to convert Dash into HEROcoin and vice versa. Transactions are pretty quick and safe, according to the company.