The First Crypto Marathon Takes Place in Lithuania with Runners Winning Tokens
Thousands of runners that used the Lympo Run app to track runs helped turn Vilnius marathon into the first marathon to pay winners in crypto. Lympo is a Lithuanian company that focuses on blockchain technology.
The company successfully launched a new app called the Lympo Run app on September 9. This launch took place at the Vilnius Marathon, which is the biggest annual marathon in the region. Over 15,000 runners took place in the Marathon from over 55 countries. Of those 15,000 runners, about 4,000 used the Lympo Run app to track their runs during the Danske Bank Vilnius marathon. Those that used the app were rewarded in LYM crypto coins for completing various events.
Significant interest from marathon participants helped the Lympo Run app to rise to the top and become the leading health and fitness app in Lithuania. The app achieved this in both the Apple Store and Google Play Store.
What the Lympo Developers
Ada Jonuse, one of the creators of this app said that she was able to talk to some of the runners who used the app. She added that she felt inspired to see so many people utilizing and enjoying the app. She was also happy to see people get their rewards once they completed a challenge. Ada added that she knew that there still much ahead for the team. However, this was a beautiful start and huge milestone for Lympo Run, according to her.
About the Lympo Run App
The Lympo app incentivizes healthy behavior by rewarding people who complete sports challenges. It encourages users to live a healthy life globally by rewarding them once they exercise and lead lives that are more active. By using the blockchain and fitness gamification, the users are paid in tokens via the app when they complete a challenge.
The rewards are issued as the LYM tokens. These can be used to buy sports clothes and sneakers on the Lympo marketplace inside the app. The LYM tokens may also be exchanged for dollars or euros on digital exchanges.
Major Health Issues
About 70% of adults in Europe are overweight. Incentivizing their physical activity will address this issue. However, the health and fitness product that LYM tokens buy could help people more easily achieve their fitness goals.
Lympo has already collaborated with leading athletes such as Caroline Wozniacki, the number two women’s tennis player. They have also collaborated with the NBA Dallas Mavericks.
According to the Race Director, this was a winning combination for everyone. It will offer runners a new way to stay motivated as they try to achieve their health goals. For the race organizers, it was great to have Lympo Run support them.
About Ada Jonuse, The CEO
Ada Jonuse, the Lympo CEO, often speaks at blockchain events. She has been named an emerging tech star in Europe by the Financial Times, Google, and other New Europe 100 partners. Before she cofounded Lympo, she was working at the UN in the EU parliament.