Fluree combines database technology with the blockchain to create FlureeDB. Find out how it works today in our review.

What Is Fluree?

Fluree, found online at Flur.ee, is a blockchain-based database. The company’s flagship product, Fluree Advocate, empowers employees and customers to promote brand messages across their social media connections.

The company’s software is built on the FlureeDB platform, which builds transactions into chained blocks, with each block representing a moment in time. FlureeDB is a blockchain technology, and apps like Fluree Advocate are decentralized apps.

Fluree also has a query engine that allows every query to yield a snapshot of data as it related to any block or point in time.

Meanwhile, users can visualize their data using the Fluree UI dashboard. Using that dashboard, they can interact with the database, view blocks, and explore a schema, query, and stats.

Overall, Fluree describes itself as “a software company built upside down.” Instead of starting with a specific app in mind, Fluree built the technology foundation first. That technology foundation allows the fast creation of multiple enterprise apps that work seamlessly together.

Fluree Features

Fluree emphasizes the following features in its FlureeDB platform:

JavaScript Library: The Fluree JavaScript library allows a mini FlureeDB to run within your apps, enabling data subscriptions automatically. There’s no need for multiple API bandwidths, and developers can save data by serving real-time queries with locally-cached data.

GraphQL Support: Fluree has a native GraphQL interface that allows developers to take advantage of the platform’s single-endpoint query language, then effortlessly aggregate data from multiple sources.

React Client: Fluree’s React client allows developers to build a flexible and responsive UI, then fetch GraphQL data. This can be used for automated subscription management and re-renders.

GraphDB and DocumentDB: FlureeDB separates the query engine from the blockchain transactor, enabling support for multiple database types at the same time. This allows for horizontally scaling queries with low latency.

Time-Based Blocks: FlureeDB builds transactions into chained blocks, with each block representing a moment in time. Then, developers can use that query engine to represent any block at a particular moment in time.

Supports Multiple Consensus Rules: The FlureeDb blockchain supports a variety of blockchain consensus mechanisms. Networks that need fast transactions might have low transaction needs (say, for internal transactions), while networks with high consensus needs can use more strict verification levels. Fluree has three permission levels (private, federated cluster, and full decentralization) to help businesses choose between a private or public blockchain – or somewhere in between.

Ultimately, the multi-consensus mechanism in Fluree allows businesses to create an internal, permissioned database for complete privacy, or create a fully decentralized database for complete transparency. They also have a “federated cluster” structure that’s somewhere in between.

Fluree Apps

Fluree has a number of different apps built on its blockchain platform. These apps are all decentralized and include:

Fluree Advocate

Fluree Advocate is described as the company’s flagship app. It’s an employee advocacy app marketed as a way to attract top talent to your organization. Social enterprises are 58% more likely to attract top talent and 20% more likely to retain them. Advocate allows employees to fill positions faster, with employee referrals filled in half the time compared to those sourced from traditional career websites.

Advocate also encourages customer advocacy to increase conversions. As the Fluree Advocate sales page explains, “content shared from advocates are 7x more likely to convert as content shared directly by the company.”

Overall, Fluree encourages the creation of better relationships, and customers sourced through advocates have 37% higher renewal rates. The term “advocate” is used in a similar way to “affiliate”, although advocate appears to suggest a higher level of personal connection.

Fluree Cap Table

Fluree’s Cap Table helps businesses issue stock and manage their equity in one place without getting bogged down in spreadsheets and paperwork. It aims to provide access to shareholders and employees, letting them transparently monitor their investments, adjust their vesting schedules, or access convertible instruments.

Fluree App Factory

Want to build apps on the FlureeDB blockchain yourself? The company has released its Fluree App Factory, which helps developers construct decentralized apps on the platform. Using the Fluree App Factory, you can leverage the FlureeDB blockchain database and a serverless, decentralized app platform to create the next era of enterprise apps.

Who’s Behind Fluree?

Fluree’s team has extensive enterprise software experience. The team has deployed software into “most of the Fortune 500 and many thousands of SMBs,” explains the official website. that team has also previously founded two NASDAQ traded companies, including the eighth largest software company in the world.

The company is led by co-CEOs Brian Platz and Flip Filipowski. Fluree is headquartered in Winston Salem, North Carolina, United States and was founded in 2017. Fluree is registered as a public benefit corporation (B-Corp).

FlureeDB Pricing

FlureeDB can be tried for free in private consensus mode. Alternatively, pricing is available the following levels:

Community (Free): 100,000 tokens per month, 50MB blockchain storage, and 25,000 write transactions or database function calls per month

Project ($25 USD Per Month): 500,000 tokens per month, 250MB blockchain storage, and 125,000 write transactions or database function calls per month

Enterprise ($1000 USD Per Month): 5 million tokens per month, 2.5GB blockchain storage, and 1.25 million write transactions or database function calls per month

You can also purchase additional tokens at a rate of $5 per 200,000.

Fluree Conclusion

Fluree is a North Carolina-based software development company that launched a blockchain-based database solution called FlureeDB. You can use that database to created decentralized apps.

To learn more about Fluree, visit the company online today at Flur.ee.

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