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Food Delivery Giant, Just Eat, Starts Accepting Bitcoin Payments

Just Eat, which is acquiring Grubhub to expand into the US market, is now accepting Bitcoin as a means of payment through Bitpay.

The online food order and delivery service, Just Eat is now accepting Bitcoin as a form of payment in France, in partnership with bitcoin payment provider Bitpay.

The official page of the company's France website puts bitcoin as an added payment method besides cash, vouchers, PayPal, and credit cards.

Users can choose the bitcoin option to pay for their food when finalizing the order and which then gets redirected to the payment provider, Bitpay, to complete the process. Just Eat doesn’t charge any fees for the payments made in the digital asset.

In case of order cancellations, a user is refunded in Euros into a traditional bank account, and the rate applicable is the one applied at the time of the payment because Bitcoin has already been converted into Euros.

Home delivery services have become the way of the norm during the coronavirus pandemic, after the lockdown and social distancing forced people to go with these options because they couldn’t go out. Users have also switched to online modes of payment that have the use of cash declining.

Just Eat also recorded revenue of €1bn in the first half of 2020, thanks to this phenomenon. Consumers unable to dine out pushed the food delivery groups’ revenue increasing by 44% year-on-year.

The Netherlands-based platform recently also received the regulatory approvals for its acquisition of US food delivery venture Grubhub. With this merger, which was signed in June for $7.3 billion, will mark Just Eat’s expansion into the US market and is also expected to make it the world’s largest online food delivery company outside of China.

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