HBUS Survey Shows Just Over One in Every Ten US Crypto Investors Are In It to Win It Long Term


According to a new survey conducted by HBUS, almost 12 percent of cryptocurrency holders are storing their digital assets for the long term.

HBUS is the operator of the cryptocurrency exchange Huobi. People believe Bitcoin could reach very high levels in the future.

Bitcoin Investors Think About The Long Term

According to the company, they have surveyed 1,067 Americans between March and April of 2019. They discovered that almost 20% of the people with an income of $99,000 per year are currently holding virtual currencies. At the same time, the survey shows that those earning between $125,000 and $149,000 per year are those most likely to invest in cryptocurrencies.

It is worth mentioning that just 8% of the respondents in 2018 said that invested in virtual currencies. Meanwhile, this number moved to 20% in 2019. Moreover, almost three-quarters of the surveyed individuals are aware of digital assets.

Although there are many different exchanges in the market, 60% of individuals start trading in a specific exchange because a friend recommended them the platform.

The survey has also asked about why digital assets cannot be adopted by other users. Most of the respondents agree that lack of understanding and education, security and distrust are the main factors that make it more difficult for digital assets to expand and reach a larger audience.

Although virtual currencies have been expanding around the world, it is necessary for companies to think about other strategies to attract new users and welcome institutions. There are some projects such as Bakkt or Fidelity Investments that are developing new products for crypto market participants.

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