Hong Kong Crypto Exchange Coinsuper Looks To Onboard Institutional Investors As Primary Focus
Hong Kong Crypto Exchange Coinsuper Is Now Focused on Institutional Investors
Sometimes you have to make a chance in order to survive or make things better and now a Hong Kong-based crypto exchange known as Coinsuper has decided to do one: the company has officially revealed now that it will focus on institutional investors in the near future.
The company, which claims to have over a million registered users, is set to maybe not making these users very happy. Coinsuper has affirmed that it will completely refocus its business and that now the main focus of the company will on institutional investors.
This will include a remake of the whole trading platform, which will make its interface and the “rules” that govern the product more easy for institutions to manage their accounts. For instance, they will be able to manage the portfolio of their clients now with new tools and have new compliance options.
Coinsuper is currently also focused on getting a license from the Hong Kong Securities and Futures Commission, which will make its business more attractive to the big clients out there.
According to Karen Chen Qing, the CEO of the company, institutional clients are more concerned from any kind of security breach and the company has learned a lot from the market and its failings, so the infrastructure and the security of this new platform will be very important for the company in order to make these clients feel secure.
The CEO has also affirmed that the company was not too worried about the declining trading volumes as it was normal for the market. Professional traders, Qing believes, are more knowledgeable and prepared to endure a hard bear market than retail investors, too, which is another reason not to get too worried.
Market To Shift To Institutional Investors
It is far from a secret that institutional investors are on the target of the companies now. One of the main reasons for that is the current crypto bear market. After the price of Bitcoin skyrocketed to $20,000 USD last year and then fell to under $4,000 USD, where it is now, a lot of retail crypto investors got burned and left the market.
This has caused several issues for them and for the whole market as well. Now, as a way to seize the opportunity as the prices are low but they have plenty of chances of going up, institutional investors are slowly entering the game. They are better prepared to deal with the volatility and have more money to invest, so they are important clients.
In order to get the attention of this kind of client, several companies are starting to have their own over the counter (OTC) markets, which are attractive for the big players. Regulations are also playing a very important part in turning the crypto space into something that can be considered more secure and stable.
Finally, there is also the problem that some countries in the world are already planning regulations that would limit crypto trading to only a few investors. This could threaten the retail market, so a lot of companies are starting to move away from them while they fear that future regulation could block this market from them.