IBM Food Trust Blockchain To Monitor Mousline Mashed Potatoes Brand With Nestle, Carrefour
Blockchain Technology Matching On As Nestle And Carrefour Partner For Food Transparency
It's the blockchain for transparency. The blockchain technology has thus far promised to be the real solution for several sectors, and it looks like the food industry won't be the last one to roll the dice on the ever-growing blockchain technology.
Carrefour and Nestle have now partnered to give consumers the ability to access information for Mousline puree in France.
Bringing Greater Transparency In The Food Sector
Blockchain technology is presented as the opportunity of bringing greater efficiency, traceability, and transparency in the food industry to exchanges in the supply chain. Therefore, it has a great potential of playing a significant role in protecting food integrity.
The events in recent years highlight the topicality of food fraud, safety, and defense concerns. Such events like selling horsemeat as beef in Europe, as well as deliberate contamination of strawberries with needles in Australia, justify the significance of the blockchain technology.
Food businesses are at risk of such supply chain threats as well as vulnerabilities, which, if not adequately responded to or prevented, may eventually result in illness or even death. Moreover, it can result in the economic and reputational damage of the individual companies as well as the wider food industry.
But What Will The Consumers Gain With Blockchain?
Nestle and Carrefour will offer the consumers access to the blockchain platform whereby they can be able to scan the product using a smartphone, and then receive all the reliable as well as unfalsifiable information on the supply chain as well as production.
The technology will be applied to Mousline the well-known instant mashed potato in France. A consumer only requires using the QR code on the product's packaging and then using a secure platform via the phone to obtain all the information about the product.
Therefore, a consumer will be able to obtain such information like the varieties of potatoes used, the place and date of manufacture, quality control, date and place of storage before it gets into the shelves.
Using blockchain, Nestle, the world's largest food manufacturer will improve the product traceability as well as strengthening consumer trust. Nestle started testing the technology in 2017 beginning with IBM blockchain technology experimenting for logistics as well as sustainability purposes.
Blockchain technology is an exciting new concept which slowly is gaining firm ground with several industries with now the food industry looking putting it into use. With this pace, one thing is for sure, blockchain technology is spreading, and nobody can tell for sure what comes next.