iBuildApp is a blockchain-based marketplace where users earn tokens by watching advertisements. Find out how iBuildApp works today in our review.
What Is iBuildApp?
iBuildApp, found online at iBuildApp.io, is an advertising marketplace preparing for its ICO at the end of September.
With iBuildApp, users can earn tokens in exchange for viewing ads. The platform is particularly focused on the mobile advertising industry.
iBuildApp is built on the Ethereum blockchain and uses smart contracts to provide safe, secure, and transparent transactions for users of the ecosystem. The entire ecosystem revolves around the use of the iBuildApp app token (IBA), which is a utility token.
In addition to paying users to watch advertisements, iBuildApp’s marketplace will allow content creators to sell their widgets, apps, pictures, video, graphics, and templates to mobile users around the world.
Prior to launching a blockchain-based advertising platform and marketplace, iBuildApp had focused most of its efforts on creating an app building wizard. Any company or individual can use that wizard to create their own app – even if they have no programming knowledge. That’s why the company is called “iBuildApp”. This app creation wizard will continue to be a part of the platform as it moves onto the blockchain.
Obviously, there’s a lot going on with iBuildApp, so let’s take a closer look at how everything works.
How Does iBuildApp Work?
iBuildApp is launching a private marketplace for ads, content, and widgets. The network will also allow advertisers to buy apps as easily as they buy TV advertising slots. iBuildApp will score each app’s desirability for advertisers based on factors like reach and conversion rates.
That score is incorporated into a marketplace listing the top apps of the day, with new hits added and others removed as their popularity drops. The list can also be filtered based on audience age, gender, interest, and location.
The goal of the iBuildApp marketplace is to give advertisers access to around 100,000 apps at any one time.
What Problems Does iBuildApp Seek To Solve?
iBuildApp aims to solve many of the problems we see with conventional advertising networks: centralized ad networks deal with problems like fraud and a lack of transparency.
Meanwhile, mobile advertisers are increasingly focused on performance and analytics. They want to measure users’ behavior in more than just conversions: they want to attract users to their offer and monitor their post-install behavior.
Right now, it’s hard for mobile advertisers to monitor post-install performance. They can see data like conversions. However, it’s hard to see which mobile users from which sources are spending the most money through the app.
On the user side of things, iBuildApp wants to put users in control of their personal data. We use services like Google and Facebook every day. These companies sell your data to advertising partners, and that’s why we get to use Facebook and Google services for free. iBuildApp wants to change this by allowing users to opt into advertising and choose whether or not to share their data.
How does iBuildApp plan to solve the problems above? The company offers three core products and platforms, including:
This market allows anyone to create and sell their own content, including audio and video files, blogs and articles, plugins and designs, and more to businesses and users around the world.
This network improves mobile advertising by providing a clear and secure way to monetize mobile app content. Essentially, the adNetwork takes advertisers’ existing customer data and uses targeted mobile ads to find similar customers.
Application (Do It Yourself Engine):
The iBuildApp Token Sale
The iBuildApp (IBA) token pre-sale is scheduled to begin on September 25, 2017 and run until October 2, 2017. The second token sale will begin on October 9 and run until November 25.
There will be a total supply of 100,000,000 IBA tokens. Each token is priced at $1 USD.
50% of the total supply of tokens (50 million) are available during the crowdsales. 30% are reserved for a long term budget, 10% are reserved for the team, and 10% are saved for community grants.
The tokens will be used to represent a unit of account on the network. They provide access to iBuildApp platform-related services.
Who’s Behind iBuildApp?
iBuildApp is led by CEO Michael Starkov, a Russian app developer and computer programming engineer. The company has already created a number of mobile apps for iOS and Android, including Winner’s Supermarkets, Oviedo TV, Monica FIT, and Industrial Engineer.
iBuildApp is a Delaware corporation with an office in San Francisco. The company already has some major clients, including the US Department of State, the State of Minnesota, the University of California, and the US Navy, among others.
To learn more about iBuildApp and the company’s upcoming ICO, visit them online today at iBuildApp.io.