Jay-Z and Tron? Crypto Writer Pitches Famed Rapper Set to Ditch Tidal in Favor of (TRX) Network
Going by the latest happenings in the crypto industry, it’s highly likely that 2019 is going to be Tron’s year to breakthrough. Tron (TRX), a cryptocurrency whose original idea was to decentralize the entertainment industry, is seemingly attracting the attention of big shots.
Jay Z To invest In Tron (TRX)
According to a writer at TodaysGazette, Tron's attaching big stars like Kobe Bryant to the project helps realize their goal of overtaking the entertainment industry. TRON's next targets? The likes of Jack White and Jay-Z. The writer focuses on how he could be a perfect fit for the Tron brand and tech. The multi-award-winning rapper and businessman, officially known as Shawn Carter, commands a massive following with his business empire.
Jay-Z's brand includes such top names like; Rocawear clothing, a multi-million dollar clothing line which he sold for over $204M, several liquor brands and the popular music streaming service, Tidal, among other businesses. But even with record sales in excess of 100 million under his name, the 49-year-old rapper doesn’t shy away from investing in startups and shrewd investments.
His biggest win was probably the amount he invested in Uber in 2011, a company that’s worth way over 200 times right now. But if Jay Z reaped big from Uber, then nothing can possibly describe how much he’s burned his fingers after buying Tidal. Speculations are rife that he could switch his focus to Tron (TRX) after incurring losses worth over $28 million in 2015.
Ambitions Likely To Have Been Fueled By The Tidal Disaster
Tidal, just like Spotify and Apple, is a subscription-based content streaming platform, created by Norwegian outfit called Aspiro AB. It was created in 24th October 2014 and sold to Jay Z in 2015 for $56 million. And while it’s accessible in 53 countries and has a catalog of over 60 million songs, this music, and podcasts streaming platform, available as an Android, iOS and Microsoft Windows app, is treading on a rocky patch.
With so much fanfare, Jay Z acquired it, through a startup company known as Arrive. His idea was to establish a successful online music platform where users could get premium content. And so, he enlisted an array of artists, including his Wife Beyoncé, Jack White, Kanye West, Alicia Keys, Usher, and Arcade Fire.
But his takeover led to a quick $28 million slump, despite a purported increase in the number of new subscribers. The level of competition also proved fierce, a factor that’s probably to blame for his pursuit for a more profitable venture to invest in.
Why Tron (TRX) Is A Better Alternative
Tron (TRX) seems to be the best option even though he isn’t new to cryptocurrencies. His partnership with the Chicago Times during a Soldier Field concert was the first open association between him and Bitcoin. However, part of the reasons why he would possibly ditch Tidal for Tron is because of the coin’s immutable backing, supported by Blockchain technology.
Tron was created as a way of rewarding content creators and consumers transparently and equitably. And so, the rapid rate of completing transactions makes it a choice for celebrities. It’s actually an advanced and more sophisticated version of what Jay Z does when rewarding artists for content available on Tidal.
Could the Jay-Z and TRON Connection Happen?
It’s possible. CEO Justin Sun has a knack for associating the brand with celebrities and big name businesses. Could Shawn Carter turn to Tron's platform and accept the likes of TRX, BTC, ETH, and all the other coins? Again, it's possible. If Justin Sun can keep bringing in more high-profile brands and personalities to embrace TRX and the platform, there is certainly a connection that could be made.
If this would ever come to fruition then I have no doubt the price of TRX will skyrocket (at least for a short term). Getting a big name like Jay Z would certainly help Tron become more mainstream.