KODAKOne and Lobster Social Media Content Marketplace Partner for Image Protection


KODAKOne Partners Social Media Content Market Place Lobster for Image Protection

The parent company of the KODAKOne platform that will help photographers and artists to license, distribute, monitor and protect their work, Ryde Holding, Inc. has announced a partnership with the photo and video community Lobster.

The partnership is aimed at protecting the 10+ million images and later videos that are stored in the Lobster database.

Lobster is a platform that helps photographers and social media users to easily upload and monetize their photos and videos. The platform licenses photos and videos from Instagram, Facebook, Flickr, Vimeo, YouTube, Dropbox, Google Photos, Verizon Cloud, VKontakte (VK) and Foursquare.

The company uses AI and Machine Learning to apply sophisticated tagging, filtering, ranking and curation to their database. 10+ million images and videos are directly available, while Lobster has access to billions more upon request.

What the Partnership Means: Billions of Images Compared in the Fraction of a Second

Jan Denecke, CEO at Ryde said for them the launch of the partnership with Lobster is a perfect use case for their mission: Giving photographers, artists and the average smartphone user full control of how their images are being used across the web. He said before they launch their platform later this year, they are happy to see that their post licensing and global monitoring service is able to help so many people around the world already.

In a first pilot, the team behind KODAKOne have monitored the use of 10,000 images from Lobster’s library across the web for two weeks and found a number of hits on average for each image. The team combines three key services that are part of the overall KODAKOne platform: the image recognition algorithm that is capable of analyzing billions of images in the fraction of a second, a network of web crawlers that monitors the web, and a post-licensing service that helps people to get compensated for their images that have already been used without their consent, or that helps them to take those images down.

On their part, Olga Egorsheva, CEO at Lobster said they are super excited to join forces with the team behind KODAKOne in identifying Instagram, Facebook and other social media content uses that have occurred without permission, providing this info to the Lobster users and empowering them to offer post-licensing to the (often unintentional) copyright infringers in a positive way.

In a next step the team at KODAKOne will register all of Lobster’s images on their blockchain. Once this is done, Lobster will offer monitoring and post-licensing to all their users upon request.

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