The CEO of one of the most important cryptocurrency exchanges in the market, Bitfinex, will be advising the eSports betting platform known as Unikrn and founded by Mark Cuban.
The platform announced on Thursday that Bill Shihara, Bittrex co-founder, will be advising the company. The main intention behind his designation is to improve accessibility and security of its UnikoinGold token.
At the same time, Unikrn co-founder Rahul Sood explained that Shihara will be guiding the company in a general way trying to expand its UnikoinGold network. But it is clear that the company needs to keep its work trying to encourage adoption.
About this, he explained:
“Unikrn is working aggressively to make UnikoinGold much easier for customers to access and use – because quite frankly it’s still to hard – as we are looking to the future of security tokens; all of which Bill can help us with in a number of ways.”
It is important to mention that Shihara believes that Unikrn will be helping and improving the overall token ecosystem. Nowadays, the gaming industry is growing around the world and it became very popular in the last years. According to Shihara, this is the type of innovation that can really help drive interest and blockchain adoption globally.
Unikrn is operating under existing federal regulations in the United States, which is quite promising. Regulators all over the world are trying to control the cryptocurrency market and blockchain companies. Just to mention, G-20 countries have decided to follow FATF standards for virtual currencies. In July, the international organization will be releasing information about how nations are moving towards creating better regulatory frameworks.
Sood said that the firm is in compliance with the U.S. Securities and Exchange Commission. At the same time, a ruling by the US Supreme Court shows that sports betting within individual states is legal, in the future company may expand its operations to other regions.
The company has been waiting for a change in the Us and it has an important presence in the market. In the future, Unikrn has a significant advantage compared to other companies.
“By August you’ll see Unikrn launch across multiple global markets with various types of esports betting using both fiat and cryptocurrency.”
At the moment of writing this article, Bittrex is the 31st cryptocurrency exchange by trading volume, handling $36 millions of dollars in the last 24 hours.