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NAGA, a fintech company that is motivated by financial markets and virtual goods, has recently rebranded its marketplace from Switex to NAGA VIRTUAL. The decision was made due to the increased progress of the NAGA’s platform, enforcing a name that represents the entire NAGA ecosystem as a whole.

Several additions have been made since the rebranding, including new logo designs, platform features, potential partnerships and future endeavors.

First, the NAGA VIRTUAL logo takes on the identical color scheme of all the products and services provided by NAGA. According to the claims made, the colors are much sharper, and can reflect the taste of a broader user base.

Next, is NAGA VIRTUAL’s new platform feature, which supposedly allows users to stack items. This creates an efficient platform, as one can purchase many virtual goods at once, literally upon one click. The filters have also been updated, as users will now be able to view prices of items on a unit-basis, rather than in bulk. In the following days to come, more regarding the reality of such features will be confirmed.

Following that is NAGA’s potential partnership with Petit Chronicle Online, which will make them the first movers when it comes to connecting virtual goods and an external game.

According to a statement released by the company to Bitcoinist, it appears that everyone was all in favor of the rebranding process, as “the new NAGA VIRTUAL features and its full assimilation into the NAGA Ecosystem”. Furthermore, the team strongly believes that this decision is likely to create “positive implications for continued growth… and user experience.”

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