The blockchain analytics company Flipside Crypto is starting an important new partnership with CoinMarketCap (CMC). Now, the company is bringing its service of crypto asset letter grades to the site. The program uses the Fundamental Crypto Asset Score (FCAS) in order to evaluate several important metrics for a token.
CoinMarketCap, as well as some other similar sites like MarketWatch, Stocktwits and TheStreet are already using the system. The move happens just a month before CMC will launch its awaited version of its Android app, which will be released in April.
The global marketing head of the company, Carylyne Chan, has affirmed that these new metrics will be used to give the users a considerably more transparent view of the evolution of the assets. According to her, the site had 125 million repeat visitors in 2018, meaning that several users will benefit from this.
By adding this new tool, she hopes that the site will be used in a more holistic way as opposed to only looking at the price of the assets in the front page, which would increase the engagement of people on the site.
Also, CMC is ready to push forward more educational content on its website, which will be used to educate viewers on how to trade cryptos better. According to Chan, this will be a good addition that will work a wider scope than it has been done so far.
The general manager of MarketWatch, Dan Shar, has also affirmed that crypto investors have a least holistic view than investors from other markets because they generally lack the information and that this will be an important opportunity for them to start upgrading their trading skills by learning all that they can about these assets.
Flipside has been offering its services for a while now. The company has recently raised $4.5 million USD during a seed round that happened last November. Since then, the company launched many kinds of products aimed at analysis. Some of them are portfolio trackers to be used by crypto hedge funds while others are for companies who want to understand more about the blockchain.
The CEO of the company, Dave Balter, has affirmed that the dynamic FCAS ratings will change using live input from other sites. According to the company, around 18 projects will have the highest ratings Superb (S) and Attractive (A), while about 350 of them will have Fragile (F).
He has affirmed that the main goal of the company is actively helping the users to understand the market better and evaluate the crypto beyond their price, which may seem like an important metric but it is a rather shallow one when you are not considering several other important points.