Pindify is an advertising-free arts and media market. Find out what that means today in our review.
What Is Pindify?
Pindify, found online at Pindify.com, aims to unify streaming and social media with subscription and ownership distribution. Pindify wants to create the first market that offers dynamic relations between consumers and providers of arts and media.
You can sign up for the Pindify platform today by requesting an invite at Pindify.com. According to some reports online, the platform is already attracting thousands of creatives – including musicians, podcasters, and arts/media companies.
Pindify has scheduled an ICO for October 20 to January 20. Pindify’s Pindex tokens can be used to pay for subscriptions on the platform.
How Does Pindify Work?
Pindify’s platform aims to liberate arts and media providers – like artists. To do that, Pindify will allow arts and media providers to publish, distribute, and monetize their content. Arts and media providers can issue subscriptions to new and existing supporters, for example.
Overall, Pindify aims to create a single platform where providers – the people who make art and media – can have a single place where they gather both social and professional digital content.
The Pindify platform is targeted at three groups of people, including:
- Providers: “Providers” on the Pindify platform include creatives, artists, influencers, and arts/media businesses.
- Subscribers: Subscribers are fans or supporters of providers. These people can explore free and premium content on the Pindify platform while also supporting providers financially.
- Free Users: Free Pindify users are free to browse free content and free to share free content. Free users cannot earn, and they can’t support providers financially.
Pindify also aims to create a symbiosis for three additional groups involved in media and arts, including merchants, businesses, and enterprises:
- Merchants: Merchants who create, produce, entertain, or influence can become a “merchant of arts and media” on the Pindify platform. Merchants could include musicians, artists, podcasters, journalists, or bloggers.
- Businesses: Arts and media businesses who promote, represent, or broadcast content can join the Pindify platform as a business. These could include marketers, publishers, magazines, or radio stations.
- Enterprises: Enterprises on the Pindify platform publish, distribute, and manage content. Possible enterprises could include media houses, labels, publishers, or studios.
Overall, Pindify aims to provide a marketplace where users can be social and supportive to providers and contributors of arts and media. It’s a service where users are in charge of their subscriptions. They can discover new content and portfolios from around the world. They can connect and bond with their favorite artists or musicians. And they can organize their world of art and media through a customizable dashboard – which will have features like pinning and portfolios.
Content creators are also in charge of their subscription models. They can set the price of the subscription, decide who gets which percentage of subscription revenue money, and subtract a VAT % depending on your country.
Pindify will charge a 9% fee for content creators on the platform.
There’s also a 4% fee for transaction costs listed, although it’s unclear if that goes directly to Pindify, or if that goes to general transactional expenses.
Who’s Behind Pindify?
Pindify was founded in 2015 by Christoffer Wallin, described on the official website as an artist, economist, and developer.
Pindify traces its history all the way back to 2001, when it began life as a side project. Christoffer wanted to build a platform where creators had well-deserved rights and were a vital part of society. In 2006, Christoffer developed a platform called Backstage, which helped local artists get on stage and be promoted with larger headliners. In 2011, he launched Jamclouds, a collaborative platform for musicians.
You can learn more about Christoffer Wallin at his LinkedIn page. He’s based in Salt Lake City, Utah, although he appears to be originally from Sweden. He received the Green Beret from the Swedish Airbone Rangers, K3.
Other key members of the team include Tomas Wallin (Chief Financial Officer) and Johan Lindgren (Chief Operation Officer).
The Pindify ICO
Pindify is launching an ICO on October 20, 2017. The company is selling PDI tokens, or Pindex tokens.
There will be a total supply of 235 million tokens. The ICO ends on January 20, 2018. Bonuses of up to 25% are available at the beginning of the ICO, declining to 10% and 0% by the end of the ICO.
You can use Pindex tokens to pay subscription fees on the platform. In year 1, 10% of your subscription cost can be paid using Pindex. That number rises every year, and by the time it hits year 5, 90% of your subscription can be paid using Pindex.
Pindify aims to be “one of the first functional online marketplaces for creators to earn from their body of work.” It’s a full-featured platform for creative individuals, arts and media companies, and fans. Fans can interact with the platform to find new and interesting content. Media creators can build subscriptions through the platform. And arts and media companies can collaborate with individuals to share a portion of subscription revenue.
The platform is more than just a pipe dream: according to early reports, it’s already attracting thousands of artists and media creators.
To learn more about Pindify, visit the platform online today at Pindify.com.