Starbucks' Coffee Supply Chain to Show Its Blockchain Tracking System at Microsoft’s Build Conference

As freshness and quality become more prevalent qualities in the food service industry, customers want to know more information about where their products come from. Serving millions of customers daily, Starbucks is making it possible to track their coffee production through blockchain technology. Where does your coffee start?

Blockchain Technology Will Soon Be Implemented in Starbucks’ Supply Chain, Thanks to Microsoft

  • Starbucks plans to use blockchain technology to track coffee production.
  • Microsoft’s Build Conference announced other projects, like the use of IoT technology.

One of the greatest uses of blockchain technology, outside of cryptocurrency, has been with supply chain management. Trials are going on around the world to examine whether the blockchain serves the desired purpose, and if it effectively performs what it needs to do. Starbucks has decided to get involved as well, implementing the Azure Blockchain Service, which was created by Microsoft. The purpose of the blockchain ledger will be to track coffee production.

The work to launch the “bean to cup” project was originally announced last year, during which time Starbucks announced that they would be collaborating with the farmers in Rwanda, Colombia, and Costa Rica. The new system will make it possible for customers to see where their coffee comes from. Coffee bean farmers also stand to benefit in the way of financial opportunities. The pilot program is going to be open-sourced soon to show what they have found.

According to reports from GeekWire, the two companies attended the Build Conference by Microsoft, where they showed multiple joint initiatives. Along with this effort, other projects include drive-thru ordering with predictive technology, along with the connection between multiple cafe locations with Internet-of-Things (IoT) technology.

The Azure Blockchain Service was only announced on May 2nd, and it is a blockchain-as-a-service (BaaS) platform that is available with the support of Quorum. With the new BaaS system, Microsoft appears to want to streamline consortium blockchain networks and their use, covering the creation to all alterations.

Recent reports this week show that Starbucks will be accepting Bitcoin as a payment option, due to an equity deal that it struck with Bakkt, the cryptocurrency platform. The chain will not actually be processing the Bitcoin payments directly, because the cryptocurrency will instantly convert into fiat currency.

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Krystle M
Krystle is an American cryptocurrency blogger that wants to see the future of crypto and blockchain technology evolve. She has been writing about cryptocurrency for about a year, with a special interest in blockchain technology and regulatory measures around the world. While away from writing and learning about the changes in the cryptocurrency industry, she likes to indulge in science fiction novels and further her experience in playing both guitar and piano.

[Alert] Use the author's self-conducted information at your own risk, do you own research, never invest more than you are willing to lose.

[Disclosure] The published news and content on BitcoinExchangeGuide should never be used or taken as financial investment advice. Understand trading cryptocurrencies is a very high-risk activity which can result in significant losses. Editorial Policy \\ Investment Disclaimer


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