Twitter Launches Dedicated Crypto Division for “All Things Blockchain and Web3”
Social media giant Twitter is building a new dedicated division for cryptocurrencies called Twitter Crypto. This division is for “all things blockchain at Twitter” due to “massive and growing interest” among “decentralized apps to manage virtual goods and currencies.”
Tess Rinearson has been hired as the team’s engineering lead, who will work under Twitter’s chief technology officer Parag Agrawal, to “set the strategy for the future of crypto at (and on) Twitter,” the company said.
“Twitter gets crypto, and its early integration of Bitcoin Tips and NFT authentication demonstrates that.” “There’s so much more to explore to help people participate in the promise of an evolving, decentralised internet, directly on Twitter.”
I’m thrilled to share that I’ve joined Twitter, to lead a new team focused on crypto, blockchains, and other decentralized technologies—including and going beyond cryptocurrencies.✨ pic.twitter.com/HaP0k5hUOq
— Tess Rinearson (@_tessr) November 10, 2021
On Wednesday, Jack Dorsey’s Bitcoin-friendly company said it would be exploring how they can support the growing interest among creators to use decentralized apps. For this, the crypto division will be working closely with Bluesky, Twitter’s decentralized social network standard.
“Looking farther ahead, we’ll be exploring how ideas from crypto communities can help us push the boundaries of what’s possible with identity, community, ownership and more.”
Just a couple of months back, Twitter enabled the creators on its platform to be tipped in Bitcoin and before that dropped its very own non-fungible tokens (NFTs). It also said Twitter was creating a feature for verifying NFTs as they exploded in popularity this year, and their usage as profile pics (PFP) on the platform grew immensely as well.