Veridium Labs Wins USD $5 Million Investment Before ICO Release
Economists and financial analysts alike have remarked on the changing landscape of the cryptocurrency and blockchain financing industry. Though 2016 and 2017 saw the massive explosion of interest in the Initial Coin Offering (ICO) model, the latter half of last year witnessed the resurgence of venture capitalist and traditional investment methods in the budding blockchain and cryptocurrency sectors. Projections say that, in the next few years, even bigger a slice of the ICO pie will go to venture capitalist investors, rather than the large numbers of crowdfunding that previously characterized the industry.
For the most part, analysts in the community view the increased interest of traditional financial institutions and major investors in blockchain as a good thing for the crypto space. Institutional investors help to restore faith and add legitimacy to the markets, which is especially important as bearish sentiments continue to dominate discourse and investment alike in the last half of 2018.
In yet another real-time example of this important trend, an IBM-linked blockchain company called Veridium Labs has announced that they have already secured a massive $5 million contribution—before their ICO even kicks off. Veridium labs has already partnered with two major companies, IBM and Stellar, in their effort to tokenize the carbon credit process. Carbon credits are an important part of the ecological conservation efforts employed by countries all over the world, and tokenizing this process using Veridium could be big for crypto.
Big Money Supports Two Different Tokens
Investors in this first round have apparently elected to pour their funds into two separate tokens in the newly-forged ecosystem of Veridium labs. First, there is the CARBON token, which is primarily used to facilitate the actual carbon credit process on the blockchain. But big investors have also put money on Verde tokens, which signal an interest in the crypto exchange being created by Veridium. Verde tokens provide owners with access to the new exchange, which should be released relatively soon.
CARBON tokens are the tradeable carbon credits, which allow institutions to track and cap the amount of carbon and other harmful emissions that companies can put out into the environment.
Two of the main institutional investors to come from this first round of financial interest in the project include Brian Kelley Capital Management, as well as BlockTower Capital. Though actual numbers on how much both companies contributed to the project are not currently available, it is likely that they have bought a fair stake in the overall Veridium ecosystem.
Aside from these major investors, Veridium Labs also won the support of Pink Sky Capital and JCH Capital PTY, two leading investment firms with a vested interest in the development and profiting of new blockchain projects in industries across the board.
The Veridium Model
CARBON tokens are natively backed by renewable energy credits, which already exist in the status quo. The company plans to monetize by selling their credits to organizations and companies that have already exceeded their existing limits for carbon emissions. The project is notable because of its integration of existing financial and conservation concepts with budding blockchain technology to uniquely approach a massive problem for profit.