A very important company for the crypto market has decided to rebrand recently. According to the announcement, which was made on its blog post, the Zcash company will now be called the Electric Coin Company.
The change is mostly cosmetic, though, as the company has affirmed that the mission and the commitments of Zcash will remain unchanged despite the rebranding. The announcement was also made on Twitter.
Zcash Company is now the Electric Coin Company! Only the name has changed. We are the same team, with the same mission: to empower everyone with economic freedom and opportunity. We developed and help steward Zcash. Learn more about us: https://t.co/BSPzuaP1zq
— Electric Coin Company (@zcashco) February 21, 2019
Despite the company changing its name, the name of the token will continue to be Zcash. Part of the rebranding happened because people often called the company Zcash Foundation, which was a mistake. Its real name is Zerocoin Electric Company, LLC. However, it was often named as Zcash Company and that was it.
The real Zcash Foundation will continue to exist, but it will, as it was, remain as an independent and separate organization which will have its own goals and its own team.
On the blog post, the company was quick to clarify that it was changing mostly everything but that its mission would remain the same, only the company’s online address, name, and the whole identity would be changed.
The company had to find its own way and its own face despite just being called the “Zcash company”, but the team will remain largely the same and the company will still remain focused only on Zcash. This company has a team of about 30 people who come from all around the work.
The Goal Is Still The Same
On social media, what people seemed to be more confused about was whether the company would change the name of the coin, which will continue to be called Zcash (ZEC). All the logos of the company, as well as everything that is directly linked to its brand, will change, though.
Zcash’s main goal, though, is largely still the same. The company develops software for ZEC and is the main responsible party for the upgrades and developments that the token has. Its focus, as it has always been, will remain to be the community.